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Move over, Spirit Halloween. Enter, Urban Air Adventure Park 

Move over, Spirit Halloween. Enter, Urban Air Adventure Park 

It’s a long-standing joke that whenever a business fails, a Spirit Halloween emerges to occupy its abandoned retail space. Here’s a song about it.  But Halloween is ephemeral — even if you count the ~30 stores that will pivot to Spirit Christmas this year.  What else is there? Indoor adventure parks! Urban Air has 200+ locations across the…

Prime number: People like watching baseball again

Prime number: People like watching baseball again

This year’s World Series between the Toronto Blue Jays and Los Angeles Dodgers was one of the most compelling in history, and the ratings for the heart-stopping Game 7 showed that audiences agreed. The Dodgers’ 11-inning, 5–4 victory in the exhilarating/soul-crushing contest (depending on your perspective) on Saturday night had an average of 25.45 million viewers on…

Martha Stewart wants to be Gen Z’s Martha Stewart

Martha Stewart wants to be Gen Z’s Martha Stewart

America’s favorite stockbroker-turned-lifestyle mogul rereleased her first book, Entertaining, today. Though there’s no new material in the reissue, reheating her own nachos for a new generation should be a piece of cake for Martha Stewart, who allegedly made flan in prison one time. Why relaunch? Entertaining, originally published in 1982, has been out of print for years,…

Kimberly-Clark is taking Tylenol in $49 billion deal

Kimberly-Clark is taking Tylenol in $49 billion deal

Headaches be damned—Kimberly-Clark has struck a $48.7 billion deal to purchase Kenvue—the maker of Tylenol and a company spun off from Johnson & Johnson in 2023—in a takeover that would create the second-biggest proprietor of health and wellness products in the world. Kimberly-Clark is not only a great fake name to use while you’re on vacation: it’s…